Dream employers

Dream employers Dream employersPosted October 13, 2011, by Mike KermodeIf you could work for any company, which one would it be, and why? Its all laid bare in this years Insync/Red Balloon Dream Employers 2011 report, which reveals which companies wed most like to work for. When it comes to what we perceive as a dream employer, many of us choose the same companies, and for similar reasons. Those reasons reflect what makes us either content or dissatisfied in ur own workplaces what makes them seem ideal or less-than-perfect.Top 20 dream employersGoogleSelf-employmentVirgin GroupQantasAppleMicrosoftOMDWalt DisneyBHP BillitonGetawayUnited NationsPolice ForceVodafoneNASARio TintoDepartment of DefenceCommonwealth BankCadburyFacebookLonely PlanetLess than half of the 7000 or so respondents in the survey were satisfied with their current place of employment, with 45 per cent planning to find abedrngnisher job within 12 months. Only one third of those surveyed would recommend their employ er to someone else. The verdict is clear the majority of Australian workers are not living the dreamDream factorsSo what makes a dream employer? What distinguishes Google or Disney or Getaway from your own workplace? The survey breaks employee ratings down into 10 factors the products and services the business offers the companys reputation the companys approach to training and development its pay and conditions rewards and recognition worklife balance whether the company is innovative the businesss reputation workplace culture and the CEOs themselves. All contribute to our perceptions of dream companies, and how we rate our own organisation.Money isnt everythingWhile pay is still a big attraction, remuneration is not the be-all and end-all of workplace happiness. Other top reasons people liked their own company best were the workplace culture nurtured and the companys understanding of a worklife balance. Essentially, it comes down to employees feeling that their employers care , communicate with them, and that they share a meaningful connection with the companys goals. This not only encourages innovation and contributes to workplace morale, but also means staff stay engaged and motivated. A sense of purpose is vital. Trust is also fundamental. It is well known that when a good level of trust is established between employees and employers, workers are significantly happier. If youre a manager, heed the call good business management, communication and project management skills mean happy employees and better productivity.Be your own dream employerRanked at 2, self-employment is seen as an ideal work situation. And according to the survey, almost half of those self-employed are satisfied with their jobs. While worklife balance can suffer, having the freedom and autonomy to steer ones own ship holds a lot of appeal. If youre keen to become your own dream employer, there are training courses to help you succeed. From small business courses to those design ed for entrepreneurial visionaries such as the Graduate Certificate in Innovation and Commercialisation there are options to help get your business up and running.Marketing really countsApart from self-employment, all those who made the list have powerful brand images (including OMD, a top media agency). Their commercial success, as well as their appearance on the list, highlight the power of absatzwirtschaft to lure not only consumers, but also prospective employees. As employers, their appeal comes down to perceived notions of their culture and brand. The importance of the brand cant be emphasised enough. It takes clever marketing to achieve this perception get trained in marketing and you, too, could be part of the winners circle.Get into ITGoogle, Apple and Microsoft came in 1st, 5th and 6th respectively in the Dream Employers ranking. Obviously, IT is booming, its everywhere people know it, and they want it. Add in the appearance of Facebook, and the fact that every lis ted company pivots on computer technologies, and youve got a good reason to jump on the technology bandwagon. Enrolling in an IT course will give you the technical skills to make you employable in many industries, not just IT, as well as the industry overview that you need to get ahead.Mining for opportunitiesThose in mining are apparently more satisfied than most almost half surveyed were happy where they were, with money being the big factor. The second mining boom in Australia is undoubtedly having a major impact on employment patterns, and with so many jobs available, the potential for great rewards is growing. With mining expected to add a quarter of all new jobs needed to keep next years employment rate steady despite losses in other sectors, taking a course related to mining or natural resources is not just a popular option, but also a shrewd career move.Be an innovatorIts not surprising that some of the top companies, such as Google, Apple and Facebook, are masters of in novation who constantly push the boundaries. They generate new ideas and technologies, and know how to leverage them into commercial success. To succeed in this sort of environment, you, too, will have to learn to be a cutting-edge, innovative thinker with a head for business. A course like the Graduate Certificate in Innovation and Commercialisation could give you the training you need to get out of your box and into a progressive dream company.Thats entertainmentThe appearance of Disney and Getaway in the list points to the great appeal of the entertainment industry. Disney, of course, has its fingers in many pies. But in an information era where the nachrichtensendung cycle is 24 hours and communication is instant, online entertainment is growing and digital animation technologies rule and Disney has a unique foothold in all of them. Dreaming of a career in entertainment? There are many roads to get you there. Digital media training and studies in TV and sound production are two of your best bets.Journeys are good destinationsFor many, work and travel is the ultimate combination. Not surprisingly, both Getaway and Lonely Planet were seen as Dream Employers, offering an incomparable opportunity to both work and play in foreign lands. To develop your ability to write about travel and tourism, a good place to start would be to hone your travel writing, journalism or media and communication skills, as well as learn about the travel and tourism industry. This knowledge and training will give you a distinct advantage in getting into what is a very competitive industry.Dont just dreamIf your current employer falls short of the mark and you want to shoot higher, its up to you to get there. If youre serious about following your dreams, the first thing you need to do is get the skills. That means get qualified. Secondly, take a page out of the top 20s book and market yourself. First stop on this train is to get yourself a professional resume and cover lette r. Competition for the most sought after jobs is fierce, and dream employers want dream employees who present with the right stuff. Make sure your resume has what it takes to get you an bewerbungsinterview with the top companies. Then you, too, could work for a dream employer ResourcesMy first resumeCover letter for my first jobCareer Insider StoriesShelley Lask - Body Positive Health & FitnessInterested in becoming a?Human Resources OfficerGeneral ManagerBusiness ManagerAccountantOffice AdministratorPopular Career Searchescareer in travelcareers in tourism and traveloccupational therapy careernew career for 2018my new career courses CoursesBachelor of Social WorkEnquire Online Enquire OnlineCertificate III in Health AdministrationEnquire Online Enquire OnlineBachelor of Criminal JusticeEnquire Online Enquire OnlineCertificate III in Allied Health AssistanceEnquire Online Enquire OnlineMike KermodeRelated ArticlesBrowse moreChristmasHow to Play Office (Dirty) Secret SantaWhats thi s dirty secret Santa game you keep hearing about? Well, anyone can play, its easy, fun, and a great way for the office to bond before the hols... Think Kris Kringle with a twistHealth5 reasons why the care sector is the right career change for 2015The health care sector continues to be one of the fastest growing industries in Australia. This guest deutsche bundespost from carecareers explores why it could just be your ticket to a life-altering career change in 2015.CAREER INSPIRATIONCareer progressionHow To Future Proof Your CareerWill your job as you know it exist in a decade from now? Take steps to future proof your career now and avoid slipping into the professional complacency that will spell disaster for your future job prospects.